Live in Los Angeles and Virtually on the AREA
Autodesk, Inc. will showcase its Digital Entertainment Creation (DEC) technology
and how it enables cutting-edge pipelines for games, film and television production at SIGGRAPH 2010, July
27-29 in Los Angeles. At the Autodesk booth (South Hall, #500), the
company will demonstrate how its DEC workflows help support
innovative and growing trends in the entertainment industry:
stereoscopic 3D production to virtual moviemaking. Show attendees can also
try Autodesk software for the PC, Mac and iPad in the booth's
For th ose not attending the show, Autodesk will also offer a
event during SIGGRAPH, including free Autodesk MasterClasses,
live video streaming from the Autodesk booth and other exclusive
web content. The virtual event can be visited at area.autodesk.com/siggraph beginning July 27.
Follow Autodesk at SIGGRAPH on Twitter at http://www.twitter.com/autodesk_me and on Facebook at
Autodesk at SIGGRAPH
Autodesk Booth --
South Hall, #500
For the first time at SIGGRAPH, Autodesk's
booth will include a "hands-on" area staffed by Autodesk
experts, where attendees can try out Autodesk's software for PC,
Mac and iPad. The area will also include an InterSense virtual
camera and wand, installed with a stereoscopic 3D monitor, to
enable show-goers to experience working in stereo 3D, while
interactively adjusting shots and motion capture data in Autodesk MotionBuilder software.
In its theater, Autodesk will offer DEC workflow demonstrations on
previsualization, virtual moviemaking and 3D stereoscopic
finishing. As part of the previsualization and virtual moviemaking
demonstrations, Autodesk will work with NaturalPoint to
show real-time motion capture live on the show floor.
Also in the theater, guest demonstrations will be offered by
Lightstorm Entertainment, Digital Domain and Blur Studios and The
Mill highlighting how Autodesk software was used to help create
"Avatar," "Percy Jackson & the Olympians: The
Lightning Thief," "Mass Effect 2" and the
Barclaycard "Rollercoaster" spot respectively.
For more information, visit area.autodesk.com/siggraph
Autodesk would like to thank its strategic booth partners, HP,
Intel and NVIDIA, as well as its technology partners, Craft
Animations and Fusion-io.
Sponsorships and Local Outreach
Autodesk is supporting
several SIGGRAPH events, including the California Educators Birds
of a Feather lunch and Computer Graphics World's 2010 Student
Volunteer opening and closing receptions.
Autodesk is one of the sponsors of SIGKids Mentor Program as part
of the SIGGRAPH Outreach Program, The program offers advice and
guidance from industry professionals to students attending the
conference from local high schools in the Los Angeles area. In
support of the SIGGRAPH "Girl Scout Games for Life"
session, representatives from Autodesk will participate in a
Q&A session designed for parents with children interested in
working in the game industry.
Autodesk will also provide 65 30-day evaluation licenses* of the
Autodesk Education Suite for Entertainment Creation to the
"SIGGRAPH Studio," where students and professionals can
experiment with the technology.
Autodesk Education Summit
On Monday, July 26, from 3:30-5:30 p.m. local time, Autodesk will
host an Education Summit, with support from HP. At the event,
educators can connect with industry professionals to discuss key
industry trends and best practices, network with their peers and
learn about Autodesk products and programs. A cocktail reception
wil l follow. For more information, or to register, email
Autodesk Certified Instructor Meeting
Instructors (ACIs) are invited to join the annual ACI Meeting on
Tuesday, July 27, from 4-7 p.m. local time. Topics for discussion
will include the launch of Autodesk Softimage instructor certification and
Autodesk's new ACI cross-certification offering. For more
information, please email firstname.lastname@example.org.
Autodesk on the AREA: http://area.autodesk.com/siggraph
year, Autodesk has expanded its virtual event to include AREA TV,
offering interviews with customers and Autodesk representatives,
behind-the-scenes videos and on-scene reports from Autodesk events.
On-demand product demonstrations and live streaming of Autodesk
theater presentations will also be part of the virtual event.
Autodesk would like to thank its strategic virtual event partners,
HP and Intel, as well as its technology partner, Craft
With the support of Wacom,
Autodesk will offer three free MasterClasses exclusively online..
In these sessions, industry experts Perry Harovas, Michael McCarthy
and Wayne Robson will offer tips and tricks for Autodesk DEC
software. The classes will be available on Autodesk's virtual event
site in English beginning on July 27. For eign-language classes
will also be posted shortly after the conference.
"Previsualization -- Past, Present and Future"
Beginning July 27, "Previsualization --
Past, Present, Future," part one of a documentary series
produced by the Previsualization Society, will be featured on the
AREA at http://area.autodesl.com . Founding members and
industry luminaries analyze the use of previsualization in the
filmmaking process and examine its benefits both creatively and
economically. Included is commentary by David Dozoretz and Brian
Pohl (POV Previs LLC), Chris Edwards (The Third Floor, Inc.), Ron
Frankel (Proof Inc.), Colin Green (Pixel Liberation Front), Dan
Gregoire (Halon Entertainment), Rick McCallum (JAK Films) and
Dennis Muren (Industrial Light & Magic). For more information,
please visit the Previsualization Society at http://www.previssociety.com
* The software is subject to the terms and conditions of the
end-user license agreement that accompanies the software.
Autodesk, MotionBuilder and Softimage are registered trademarks or
trademarks of Autodesk, Inc., and/or its subsidiaries and/or
affiliates in the USA and/or other countries. All other brand
names, product names or trademarks belong to their respective
holders. Autodesk reserves the right to alter product and services
offerings, and specifications and pricing at any time without
notice, and is not responsible for typographical or graphical
errors that may appear in this document.
© 2010 Autodesk, Inc. All rights reserved.
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