NAB 2011: Autodesk Debuts 2012 Creative Finishing Software

April 3, 2011 3:12 pm

Tags: 3ds Max, Autodesk, Flame, Maya, NAB, Smoke

New Product Demos, Customer Presentations, Free Autodesk Smoke Training and More — Live in the Autodesk Booth and Online on AREA Community Site

SAN RAFAEL, Calif.-- Autodesk, Inc. will participate in the NAB Show, the premier digital media industry event in Las Vegas, April 11–14, 2011. Autodesk will showcase its recently launched 2012 Digital Entertainment Creation software for animation, visual effects, editorial finishing and color grading for commercial, film and broadcast postproduction. Digital artists will be able to connect with Autodesk at NAB booth SL2120, as well as virtually on AREA — the Autodesk digital entertainment and visualization community with a quarter of a million unique visitors monthly. Customer and product demonstrations and exclusive video coverage will be streamed live from the Autodesk booth or available on demand on AREA.

Autodesk NAB 2011 booth SL2120.
Booth designed with AutoCAD and Autodesk Inventor; 3D render created with Autodesk Maya and Autodesk 3ds Max (Graphic: Business Wire)

Autodesk Workflows and Product Showcase

At booth SL2120, Autodesk will show how its comprehensive, connected Digital Entertainment Creation toolsets can maximize creative capability and value in an efficient, modern pipeline which enables digital artists to produce higher-quality graphics, commercials and promos as they exchange 3D data from previs to post. Presentations will feature new 3D relighting tools for next-generation look development, a holistic stereoscopic 3D pipeline that includes real-time stereo grading, 3D re-dimensionalization and 3D visual effects, streamlined workflows for computer graphic–intensive finishing and the productivity benefits of all-in-one editorial finishing on the Mac.


The following Autodesk 2012 Digital Entertainment Creation products will be featured at the booth:

Autodesk Customer Showcase

  • Vico Sharabani, independent VFX Supervisor and Flame artist, will present his latest work for Psyop using Flame.
  • Taylor Vavra of Just Add Water, a New York postproduction editorial boutique, will present recent work created with Smoke.
  • David Crites from Glyph Corp will demonstrate how he uses Smoke for Mac and Autodesk Maya to create multi-screen and unique format projects.

Language Demonstrations

Autodesk will present demonstrations at Autodesk booth SL2120 on Tuesday, April 12, from 4:00–5:00 p.m. PST in Japanese and from 5:00-6:00 p.m. PST in Spanish.

Autodesk Smoke for Mac OS X: Free Hands-on Training at NAB 2011

With support from AJA Video Systems and Intel, Autodesk will provide free 60-minute Smoke for Mac training sessions in a supervised environment. These introductory sessions are ideal for digital artists and editors who want to learn more about Smoke and will be held at the Post Production World, Las Vegas Convention Center, North Hall, Room N243. Preregister here: ( Daily Schedule: Monday, April 11, and Tuesday, April 12. View registration link above for details.

Tenth Anniversary Las Vegas SuperMeet

On Tuesday, April 12, at the Bally’s Hotel Event Center, Autodesk will present a Smoke mainstage demo entitled, “Taking Your Finishing Workflow Into the Third Dimension,” as part of the Final Cut Pro Users Group SuperMeet, the largest gathering of Final Cut Pro, Adobe and Avid editors, HDSLR filmmakers and digital content creators. Doors open at 4:30 p.m. for the Digital Showcase; the show runs from 7:00–11:00 p.m. Preregister here: (

Autodesk Partners

Autodesk thanks its strategic partners AJA Video Systems, HP, Intel and NVIDIA for supporting Autodesk’s NAB 2011 activities. Autodesk software will be featured at the following booths:

  • AJA Video Systems booth SL4420: Autodesk Smoke 2012 for Mac OS X
  • NVIDIA booth SL2728: Autodesk Smoke 2012 for Mac OS X
  • Intel booth SU823: Autodesk 3ds Max 2012

Get Connected

For more information about Autodesk’s latest product releases for Digital Entertainment Creation, visit and Autodesk blogs on AREA. Autodesk continues to support sustainable initiatives through its booth — 90 percent of which is made of recyclable materials, reused elements or eco-responsible components — and by reducing printed product literature and handouts through the use of quick response (QR) codes on the booth and in digital signage. For real-time updates on Autodesk Media & Entertainment software, follow the company on Twitter, like us on Facebook and watch us on You Tube

Autodesk, Flame, Flare, Maya, Smoke and 3ds Max are registered trademarks or trademarks of Autodesk, Inc., and/or its subsidiaries and/or affiliates in the USA and/or other countries. All other brand names, product names or trademarks belong to their respective holders. Autodesk reserves the right to alter product and services offerings, and specifications and pricing at any time without notice, and is not responsible for typographical or graphical errors that may appear in this document. © 2011 Autodesk, Inc. All rights reserved.


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