This will be the year of the price wars. Whether it is good or bad for the industry won't be known until all the acorns have dropped from the tree. The products need to be competitvely priced now (and some of these tools were vastly over-priced). However, they have to make enough of a profit to fund further research so that we get neat new programs in the future... if developers cut too deeply now in order to retain "market share", they may cut off that future growth. And we all know what happens when our favorite tools get dropped or parcelled out to other companies. We are lucky with Poser and Cararra and Bryce, but there were other tools. Yes, I need to save money and shop wisely. However, I recognize their need to make money so that I can have a choice when I shop. Carolly