Quote - Or maybe this was always the plan, regardless how successfully it was working. After this extension perhaps a game-changing announcement that, due to incredible response, this stuff will be free for the foreseeable future, or marked down like 80% from previous prices.

Once a company devalue's its own software, it's hard to argue the price back up again.  In this case, DAZ has probably collected those on the fence to try DS4, and with little prospect to sell the software, they might as well sweep up the last interested groups they can collect.   The will likely find that they will need to run giveaway or near-giveaway sales every few months as anyone new coming in isn't going to pay $100, $200 or even $400 for something that was priced at 100% off just a few weeks earlier.

Their most direct revenue stream to support ongoing development of DS4 will now be the Genesis product line, so it will be interesting to see how well the market tolerates the somewhat elevated prices.  I suspect we'll be seeing (as we have begun to see) lots of bundling to populate the new user's library.

The problem I have with this so-called game-changing direction is that it somewhat demotivates them from working on "Pro" features (or even fixing the bugs in their current offering) while they absorb a influx of new users.   The profit motivation would push them towards selling these new users introductory content--not enabling them to make their own content.

-K