Weta Workshop Adopts StudioGPU MachStudio Pro for Television Production Pipeline

Academy Award® Winning Studio Integrates Real-Time 3D Workflow and Rendering to Streamline Productivity

Los Angeles, CA - January 26, 2009 - StudioGPU has entered into an agreement with Weta Workshop, a multiple Oscar® winning one-stop studio servicing the world's creative industries, to integrate and further develop StudioGPU MachStudio™ Pro for its television production pipeline.

MachStudio Pro real-time 3D workflow and rendering software allows artists, designers, engineers, directors, and technical directors (TDs) to work with 3D lighting, camera views and multi-point perspectives in an interactive non-linear fashion with real-time high fidelity views as they will appear in the final rendered format.

"Improving 3D workflow throughout our facility is an ongoing priority at Weta Workshop," says Andrew Smith, Business Advisor for Weta Workshop Ltd. "MachStudio Pro will fit nicely into our television pipeline, giving our team more tools to keep pushing the limits of creativity. The ability to work together with StudioGPU to continue developing MachStudio Pro with respect to our specific pipeline needs will allow us to continue improving efficiency and content delivery for future Weta Workshop television projects."

Weta Workshop, a conceptual design and physical manufacturing facility best known for its design and effects work on award-winning film projects, including the Lord of the Rings Trilogy, King Kong, The Chronicles of Narnia and Avatar, offers services to all creative industries throughout the world. For more information about the Weta Workshop, please visit http://www.wetaworkshop.co.nz.

MachStudio Pro Information
Award-winning MachStudio Pro supports Microsoft Windows 7, Windows XP Professional and Windows Vista operating systems on most professional graphic accelerator cards. MachStudio Pro software is available in North America for $3,999 (USD) or bundled with the AMD ATI FirePro V8750 3D workstation graphics accelerator card for $4,999 (USD). For pricing in other regions, visit http://www.studiogpu.com/buy/locator. Student, education and volume licensing is also available upon request. Visit the StudioGPU web site at http://www.studiogpu.com.

About StudioGPU
StudioGPU develops software and technology that frees digital artists from the creative shackles of time, money and resources. MachStudio Pro empowers artists and designers working in film, broadcast, game development, computer-assisted design (CAD), and pre- and postproduction to create and manipulate fully rendered film-quality 3D design and animation in real-time.


Be sure to read MachStudio Pro and the Future of Real-Time Rendering by Ricky Grove [gToon]

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